Showing posts with label blogs. Show all posts
Showing posts with label blogs. Show all posts

Thursday, November 14, 2013

Avatars Banners For Our Online Shops Platforms Blogs Websites


Avatars Banners For Our Online Shops Platforms Blogs Websites

Many of us do sales online as our business, and for some it is a hobby too. When we set up shop with different venues, market places, platforms, blogs, and websites we often have many questions as we set them up. Colors, do we use animated pictures, do I need a template, should I have a signature with my emails, what about my avatar, and do I need a banner? A lot of things to consider, and this is just some of it to begin with. 

A lot we can discuss, and this opens the door to many things. I am going to start this off with a simple subject now. Avatars, and banners is an issue that I see discussed quite often with different places like Etsy, Ecrater, Artfire, our blogs, and of course some of our websites too. Is there a true answer to this? I have yet to find one that is 100% correct, and says it is the law to do it. But, when we set up shop online we like to treat it like having our own brick & mortar store. Appearance can grab attention, and it can bring the customer in for a closer look. Don't get me wrong, our products definitely bring them in to look, read, learn, and hopefully purchase. As they enter sometimes appearances can reflect on you as a seller too. 

So, do we need an avatar with some of our shops? Do we need a banner with our shops as well? Is it really necessary, and does it really matter? In some ways yes it can make a difference with some shoppers. When choosing these things what do we choose? What is the best thing to use? Many have said that we should show a picture of something that we sell, or have sold. That is a good point. It is also mentioned to show a picture of ourselves with our avatars. I have also seen shared that we should not have these things to busy, don't have too much frill, and then there is also colors too. Yes, it is nice to show pictures of items you sell, give the customer a feel of what it is you do and offer, but I myself also think it is good to show a little bit of yourself. What I mean by that is show a little bit of who you are, your personality, and not only show what you sell, but let the customer feel comfortable entering your shop with a welcoming feeling of who you are too.

I know, it's a bit over whelming right? Don't let it intimidate you. Experiment with it a bit, and get some feed back from customers who buy from you, and from others within your same niche too. 

I myself like to keep things simple if I can. Yes, I use the same banner....most of the same banner pretty much everywhere I have set up shop. I try to stay with the same colors, and use the same avatar as well. I myself feel that this helps with recognition when shoppers are out searching that big old internet for things they want. Does it help? I have had some comments from past customers and acquaintances meeting up with me on Facebook, or maybe Google+ asking if it was really me, they remember me from this or that place, and it was nice meeting up with me again. Sometimes the comment I thought I recognized you which is a good feeling. 

Some like to change things every month with their avatars, and banners too. Maybe not every month, but at different times they will change. It works well for some, and others also have a different view with this. I would Love to change my avatar, and banners myself. I have often been tempted to, but at the same time I decided to stay with everything the same. I am still someone small, still trying to grow, and trying to be recognized by others as well. So, to keep things simple again, and not confuse anyone I keep the same. Eventually I will change things out, and maybe then I will have someone else design things for me. Till then I do it myself, and keep it simple being LilacsNDreams.  

I know I probably didn't give you complete answers to some of this, but I hope it gave you a little bit to think about as you venture onto your online shops. I appreciate you sharing your time with LilacsNDreams, and hope to see you again soon. Take care, and Have a Happy Day!  

Wednesday, October 9, 2013

Websites Blogs Venues Market Places For Online Sales

 Website, Blogs, Venues, Market Places For Online Sales

Hi! Welcome to LilacsNDreams Everyone! Ever get into one of those funks that you know you want to make a change, not sure how much change you want, and if you do change things what is maybe the best way for you to go? I, like many others, do Online Sales. Not only do I deal with different venues/platforms, but I also like some of the social networking with it too. 

I use Etsy, Ecrater, Artfire, and sometimes Ebay too. With changes that keep happening with different places, the rules, how they do things, the expenses, how visible you are in searches, and of course dealing with the search engine changes too I often wonder if I am better doing things on my own. If not completely on my own, what is it I should do? What is the equation so to speak that one should follow?

Like many others over time I have signed up with different platforms to sell with. Some have done well for me, and some is like you are non existing. Many of them take work with titles, descriptions, keywords, links, and working with SEO. Seems like you do what you know to do, what you are told to do, and then something changes. When those changes happen there go your views, the traffic gets lower, and along with that comes low sales also. So, how does one get through this?

Many of us do have, or wish to have our own websites. I know those take a lot of work, and can become spendy as well. You do more work with them with SEO, and trying to place in search engine searches than you do with some of the platforms already set up by different places. Then, if you use the free websites like weebly you can hear good, and bad about them as well. Some have websites with a blog included. There are some that use wordpress, and you often hear good about that too. For me wordpress is good I understand, but it is also kind of complicating to me. I have also seen some use blogger blog as their site, and do sales with them too.

Often people will use their blogs, show their merchandise they are offering with links back to where you can buy them. Doing this you avoid having to deal with a shopping cart on your site. At least for a little while till you build more, and move on. The same is with some of the social networks too. The popular one is Facebook of course. That is one place I have not been the most active with. Some of the social networks allow you to show your goods with the links back to the shops you have them in, or you can offer to sell right from there. One place that has been doing this, and is growing is The Vintage Village where they have also been working with another addition called Vintage Rising. Vintage Village is for those dealing with vintage, and antiques while Vintage Rising is for items that are not quite vintage, crafts, handmade, supplies, and things like that.

So, what do you think a person should do? If you deal with Online Sales what is it that you do for yourself, your business, your brand that you have found to work? I have come to kind of a stand still myself, and have been thinking things through more than I have working with my shops. I have more pieces to list, have taken pictures, have revised the pictures, etc, and etc....I have things sitting out to work on as well making some new pieces too. Unfortunately, I am being slow with it all lately. 

Would love to hear from others on what they are doing, what they have found to work for them, some ideas, some suggestions, and a lil bit of this and that. 

Thanks so much for sharing your time with LilacsNDreams. It is Wednesday, and a Happy Hump Day to all! Enjoy, and see you again soon.